SEO Strategy Services

An SEO audit will evaluate current website performance. We'll identify strengths, weaknesses, and areas for improvement to enhance visibility in the search engine. The audit typically reviews on-page and off-page SEO efforts, content opportunities, technical aspects, user experience, & more. Our action plan will be based heavily on the audit.

SEO can seem like an intangible unicorn. Many business owners know they need to implement SEO, but they don't really know what it is or what's involved. Our goal is to change this. We'll teach the fundamentals of SEO, the 3 primary pillars of the service, how to build optimized content, how to get Google to crawl your website, & more.

Keyword research helps understand what and how your audience is searching. This data allows you to create content that addresses their needs and questions, which in turn helps generate qualified website traffic. We will teach you how to conduct keyword research & create content for your target audience based on the data.

You can't have a conversation about SEO without talking about content. The more optimized content that is added to your website each month, the quicker you will gain visibility in the search engine for keywords you want to target. A content plan should help support SEO efforts and achieve your online goals. We'll create a 90-day content plan, giving you plenty of runway for new content.

SEO performance monitoring should track metrics such as keyword rankings, organic website traffic, and online conversions (phone calls, lead forms, sales, etc.). The overall goal of SEO is to gain visibility in the search engine. As you improve visibility, you should see more users visiting your website from organic traffic. We recommend reviewing these metrics monthly and quarterly.